Turn Your Book Idea Into a Real Plan
A hands-on workshop designed to help aspiring authors clarify their idea,define their audience, and begin shaping a publishing plan.
Saturday, October 17
10 a.m. to 4 p.m.
The Hive (upstairs space)
Most people don’t fail at writing a book.
They fail before they start—because they never stop to answer the questions that determine whether a book will actually work.
Who is it for?
Why does it matter?
How will readers find it?
This one-day workshop is designed to help you step back, examine your idea carefully, and begin building a roadmap that moves your book from concept to publication.
You’ll spend the day working through the exact questions that shape successful nonfiction books—alongside other writers and guided by book publisher Dr. Jen Dorsey, who understand how books actually make it to market.
What You’ll Leave With
By the end of the workshop you will have:
• A clearer understanding of whether your idea works as a book.
• A defined audience for your book.
• An outline or roadmap for your project.
• A clearer picture of your author platform.
• An introduction to a book marketing strategy.
• A clear publishing path that is best for your book .
Most importantly, you’ll leave with a realistic plan for moving forward.
Who This Workshop Is For
This workshop is designed for:
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Professionals and entrepreneurs considering writing a book.
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Experts who want to share their knowledge with a wider audience.
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Writers who have an idea but aren’t sure how to shape it.
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Anyone curious about how publishing actually works.
You do not need a completed manuscript to participate.
Workshop Highlights
1. Is It a Book?
Stress-test your idea and determine whether it has the foundation needed for a full book.
2. Building Your Author Roadmap
Clarify what you want your book to accomplish—professionally and personally.
3. Building Your Book Project Roadmap
Start outlining the structure and content of your book.
4. Am I the Expert?
Explore how your experience, knowledge, and perspective position you as the right person to write this book.
5. Book Marketing and Positioning
Learn how audience, niche, and positioning influence a book’s success.
6. Publishing Pathways
Understand the differences between traditional, hybrid, and independent publishing.
7. From Pitch to Print
Learn how a book proposal works and why it matters.
Also provided:
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Light morning snack and lunch.
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Copy of From Pitch to Print and its workbook.
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Access to Dr. Jen Dorsey in an intimate setting (seminar is limited to 20 people).
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The Beekeeper’s Bookshop tote bag, pen and notebook.
Space is limited for this incredible event. Please complete your registration now.
All are welcome whether you have an idea or not. This seminar may help you to kick-start an idea.
Reserve Your Spot
This workshop is intentionally small to allow time for discussion and feedback.
$99.00
What a bargain!
One lucky attendee will also get a one-on-one meeting with Dr. Dorsey to assess your book proposal.